Market Your Boring Business to Awesomeness

Marketing your business aint an easy task folks… There are always obstacles; competition, cost implications, the economy, struggling marketplaces… The list is endless. If it was easy I’d be out of a god damn job! In fact, I’d have started a different type of business that would currently be making £squillions! However, what really helps is if you have a sexy & exciting service or product to offer. Our human nature drives us towards these...

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My Checklist for Increasing Online Sales

A common difficulty for online businesses is converting their marketing efforts and social engagement into sales. It’s fairly easy to portray your chosen brand image and increase your following (If you follow me, and/or have read my previous articles, hopefully my help has brought you to that position), but getting those followers to part with their cash, especially online, can be a complete bitch! The first thing I’d say is it’s not easy… It...

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Facebook Engagement Life Savers!

As you will all have noticed our Facebook post reach has fallen off the edge of a cliff… A fuckin’ big cliff! A post that used to reach 500 now only reaches 75, which has a knock on effect to our engagement stats. I’m also sure you know that this is no accident. Facebook have re-developed their post ranking algorithm (similar to Google ranking) in a bid to drive us all towards paid advertising; Facebook Ads, promoted posts etc. They have...

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The 8 Commandments of Facebook Content Creation

“Quit it with these long posts! I just ignore them!” I recently posted a status on Facebook sharing my opinion of long posts (specifically on Facebook), backed up with a study of course. However, I believe content creation, in general, is such an important subject that I’d like to harp on about it a little more. So in this article I’ll go into more depth regarding ‘post lengths’, but also provide you with 8 golden genius drops* of content...

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Facebook is Doomed...Everyone under the age of 30 is leaving it… Bullshit

Facebook is doomed. Everyone under the age of 30 is leaving it… This is a completely bullshit statement that some would have you believe. We’ve heard it all before; ‘Twitter is going to topple Facebook’, ‘Instagram is taking over’. Neither has happened yet, so I wish writers would calm down and refrain from these sensationalised statements until there is a major attack on the social media giant. In the following article, social media...

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