Welcome to The blog of Dreamtheatre!

Founded by blog editor; Adam Wilkie. Follow this blog for social media, business and lifestyle advice (and the odd gripe!).

A business born in Glasgow.

Ship building, football, Irn Bru and SOCIAL MEDIA MARKETING.

Inspiration and guest articles

Start-up stories, social media success and your daily dose of inspiration.

Showing posts with label Help. Show all posts
Showing posts with label Help. Show all posts

Saturday, 23 November 2013

Writers - Adam's Current Favourites

So as I sat reading in my red, leather rocking chair, I had a thought: "maybe people would like to know my, current, favourite writers...".

Now, you maybe don't give a shit... but you're getting them thrown at you anyway.

Each of these four men have very unique writing styles that I believe makes great reading for young, or new writers; you'll learn a lot. The connection between each writer is the subjects of business, productivity and lifestyle.



So without further ado: 

#1: John Romaniello 
John’s Blog: http://goo.gl/cH5qJr

 John is, in his own words, "an angel investor, author and ranks between journeyman and expert in fields ranging from fitness to writing to marketing. He is the author of hundreds of articles, dozens of e-products, and one New York Times bestselling book.” Definitely a guy I’d like to chat with over a pumpkin spiced late (the best winter coffee available at the moment, and I aint a Starbucks guy).

 If you enjoy reading personality spilled on to a page, give some of John's stuff a shot (unless you’re not a fan of profanity). He writes mainly about health and fitness, but often includes articles on lifestyle and business. All subjects that he is an expert in.

#2: Seth Godin
Seth’s Blog: http://sethgodin.typepad.com/

Seth Godin is an extremely illustrious author, with 17 best sellers all around the world. Books such as Linchpin, Tribes and Purple Cow are some of his better known.

He writes passionately about the ‘post industrial revolution’, where he believes we must get back to the way of creating and innovating, as opposed to being financially supported by one company for life.

The beauty and USP (unique selling point) of his books is their length; they are noticeably short. Seth’s writing style gets his points across quickly and effectively. This is also true for Seth’s blog, which is one of the most popular in the world (type the word ‘Seth’ into Google and see).

Seth is a maverick; a true original of recent times.

 #3: Tim Ferriss 
Tim’s Blog: http://www.fourhourworkweek.com/blog/

Do I even need to introduce this guy…?

No actually, I don’t.

If you don’t know who Tim Ferriss is, I assume you can’t read and aren't interested in business, productivity or lifestyle changes. If this is in fact the case, I think you’re reading the wrong blog. See ya pal.

#4: Duncan Bannatyne 
Duncan’s Blog: Doesn't have one… He’s old school.

 Duncan Bannatyne is the no nonsense, straight talking Glaswegian who makes Dragon’s Den worth watching. I know this may seem like a very strange choice compared to the previous trio, but I started reading Duncan’s books because I greatly admire his journey to the top and opinions on business (for the most part).

Duncan is a hard-working millionaire (I won’t use the phrase self-made ever, as every successful person is self-made. Success takes hours and hours of hard work), who’s expertise lie in the service industry. His career journey is an extremely interesting one, which makes his writing very believable. This short video might encourage you to try reading one of his 5 business advice books.


His writing style: no nonsense, straight talking and Glaswegian, i.e. no bullshit.

So...

If you’ve read and enjoyed, or not enjoyed, the works of these 4 men, leave your thoughts below in the comments section. Better yet join the conversation on our Facebook page: facebook.com/DreamtheatreLtd

Now get back to work!

www.dreamtheatremarketing.co.uk

facebook.com/DreamtheatreLtd
twitter.com/DreamtheatreUK

Thursday, 25 July 2013

Don’t be Afraid to Ask

You’ve heard of the saying “It pays to be nice” yeh? Well I’m going to change that for the sake of this article to: ‘It pays to engage’. I suppose engaging is kind of being nice anyway…

There will come a time when every business needs the help of those around it.

An example of this is one of our clients, Future Fitness – a gym in the south side of Glasgow. They are currently trying to fight against a juggernaut, soulless gym chain opening up right beside them, as it could completely cripple their business. So, what are we doing about it?

Well many things… One being: gather the support of their totally awesome social media community! We’ve spent a lot of time and effort communicating successfully with their community, and created an effective monthly engagement plan. The result of this has been a 400% increase in weekly engagement. So with all this action on their social media channels they can afford to ask for some help and reciprocation, because everyone feels like they’re part of the soul of the gym.

I think an example of this type of request may help some people. So, here’s what we posted:

Are you aware that a 24 Hour unmanned Gym is planned for the Shawlands Arcade?

As I'm sure you'll understand this will have a load of negative consequences for our gym and fight club.

* The Future of our gym could be jeopardised.
* Increased noise levels at night.
* Anti-social behaviour and safety.
* Car parking issues - planned 7000 targeted members.

We don't often ask, but we need your help...
We have a fantastic community at Future Fitness and The Griphouse Southside. So please help us win our fight and grow our gym!

Please show your support, and have your say on this proposed application, by letting the Strathbungo & Shawlands Community Council know your views, as well as your local Councillors. 
See the links below:

Facebook Strathbungo & Shawlands Community Council: 
https://www.facebook.com/groups/25227713255/?fref=ts

david.meikle@councillors.glasgow.gov.uk
hanif.raja@councillors.glasgow.gov.uk
norman.mcleod@councillors.glasgow.gov.uk

Thanks guys!! Please share this post.

So what was the reaction?


The Future Fitness social media community have stood together like bare chested, blood thirsty Spartan warriors to fight against this potential attack to their beloved gym. People have been emailing councilors, commenting on the community council page etc. It’s amazing to see a team spirit such as this; the members will be dearly thanked and repaid for their support.

I hope this story can inspire others, either in their time of need, or to create a similar community spirit and loyalty with their followers.


For tips on how to create a loyal, supportive and engaging social media community follow us in the usual places:


www.dreamtheatremarketing.com