Welcome to The blog of Dreamtheatre!

Founded by blog editor; Adam Wilkie. Follow this blog for social media, business and lifestyle advice (and the odd gripe!).

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Thursday, 22 May 2014

My Checklist for Increasing Online Sales

A common difficulty for online businesses is converting their marketing efforts and social engagement into sales. It’s fairly easy to portray your chosen brand image and increase your following (If you follow me, and/or have read my previous articles, hopefully my help has brought you to that position), but getting those followers to part with their cash, especially online, can be a complete bitch! The first thing I’d say is it’s not easy… It...

Thursday, 8 May 2014

Facebook Engagement Life Savers!

As you will all have noticed our Facebook post reach has fallen off the edge of a cliff… A fuckin’ big cliff! A post that used to reach 500 now only reaches 75, which has a knock on effect to our engagement stats. I’m also sure you know that this is no accident. Facebook have re-developed their post ranking algorithm (similar to Google ranking) in a bid to drive us all towards paid advertising; Facebook Ads, promoted posts etc. They have...